Special notice

Tania Anne Pougher

Tania Anne Pougher
1957-2015

We are shocked and saddened by the sudden passing of Tania Pougher on 21st June 2015. She will be greatly missed by everyone who knew her. Her legacy lives on through the company she co-founded and helped grow into the vibrant agency we're privileged to be a part of today. We know she would support and applaud our continued pursuit of innovation and excellence in marketing and our dedication to creating and implementing effective campaigns for our clients.

Rest in peace Tania; we've got this.


Meet Targetbase Integrated

Meet Targetbase Integrated

An integrated agency with a special recipe, making tasty campaigns from marketing's traditionally dry ingredients.

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Our latest work & case studies

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When Heroes become Legends
When Heroes become Legends
Massive return on investment and the blueprint for a worldwide channel marketing success story.
Zooming in on generation Z
Zooming in on generation Z
How does a PC maker capture the hearts and minds of generation Z in Australia without a big-spend above the line campaign?
Breaking through enterprise doors
Breaking through enterprise doors
A targeted, personalised, high-level enterprise acquisition program which generated 50% more leads than the target.
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Articles, news and insights

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How to feel brand new on your birthday

Sometimes a birthday can leave you feeling old; but a birthday can also remind you of just how young you still are, especially in conjunction with a fresh look. So …

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Maximising sales from effective customer profiling

Dulux is arguably the most respected brand in its category. Achieving this has been a result of a quality product and a consistent branding approach that has given Dulux “hero” …

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Our main services

Insights

Call it marketing automation, funnel marketing, lead management, lead nurture or segmentation, it’s all about the same thing: data driven marketing. It’s not new, but gets more and more exciting ...Read more ›

Marketing

Integrated marketing is our passion, the blood in our veins and the air we breathe every day. Our heart beats for extensive channel and incentive programs, for strategising, creating and ...Read more ›

Digital

Digital, online, mobile, web, social, tweets, posts, likes, blogs, websites, microsites, pages, apps, SEM, SEO, CMS, email, portals – it’s complex. But daunting? No, it’s thrilling. At Targetbase, we are ...Read more ›

Creative

Headphones are great, particularly the noise-cancelling ones. Experiencing a good creative idea is like that – you find yourself undistracted by all the other stuff going on around you and ...Read more ›